The Royal logo design

The Royal is a new restaurant opening at the former Mark Bar and Whiskey Burger location. Having previously designed logos for both establishments, I was thrilled to develop the identity for this fresh concept. We explored two themes of royalty: the queen bee and the court jester. Inspired by vintage playing cards, I created a series of designs that balance elegance and playfulness. Instead of a traditional scepter, the jester holds a chalice and a beer, reinforcing the restaurant’s spirited and welcoming atmosphere.